Butterwood Ranch

Butterwood Ranch is a farm stay, shop, and soon-to-be cafe in the Northern Rivers of NSW.

The online shop was created to showcase and sell the products made on the farm while building the Butterwood Ranch brand. The brand identity was designed by Ro and Co, with creative direction led by Olivia Drake—one half of Butterwood Ranch—ensuring a seamless translation into the digital space. Imagery by Claudia Smith added a depth of feeling and a unique voice to the site.

Built on Shopify, the website is designed for speed, simplicity, and ease of use, providing a smooth shopping experience for Butterwood‘s customers.

SCOPE

Website design

Shopify build

CREDITS

Photography - Claudia Smith

Branding - ROANDCO

Creative direction - Olivia Drake

An abstract image of blurry eggs by Claudia Smith
Text and image on cream background showing aproduct card
Text and an image of two people walking down a farm road that shows how the about Butterwood ranch page looks
A close up of a plant and flower on a sky blue background Claudia Smith
3 screenshots of the butterwood ranch mobile site
An image of the butterwood ranch sign with trees in the background Claudia Smith
A blurry image of trees on the butterwood ranch by Claudia Smith
A screenshot of the home page of the butterwood ranch site