ASTRID

Astrid is one of Australia‘s first and leading plant medicine dispensaries and clinics, dedicated to patient care.

Since its inception in 2020, we‘ve collaborated with the Astrid founders to support their growth—from a single location with a small patient base to a multi-location practice with a thriving online community, continuously expanding into new areas of patient care.

Our work has spanned brand strategy, identity development, and the creation of both digital and physical assets, helping to shape and scale Astrid over the past five years.

SCOPE

Brand strategy

Brand identity

Art direction

Packaging design

Website design

Website development

CREDITS

Photography - Michael Pham

 image of the wooden shelves inside astrid dispensary Melbourne
Green text on a light green background that say, An exception to every rule, naturally
An image of the outside of astrid dispensary in Melbourne with people walking past
A close up of astrid branded packaging
A phone with the atrid webiste home paghe on a green textile background
A customer holding and astrid bag with a small green leaf printed on it
An astrid staff member wearing an astrid branded white tshirt
A close up of a astrid branded paper bag being held outside astrid dispensary in Melbourne
A close up image of astrid branded tubes
2 astrid staff members standing in the astrid dispenary Melbourne
Two screenshots of the astrid mobile website on a black background
Two screenshots of the astrid clinic mobile website on a black background